Digital Asset Management
Seamlessly manage and access all digital and rich media assets with a comprehensive platform to provide security, flexibility and extensibility.
Genus will help you implement a Digital Asset Management solution that adapts to your needs.
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Choose the Right DAM Solution for You
Genus believes in helping customers find a Digital Asset Management (DAM) solution that meets their unique needs and can grow with their business. Whether you require an on-premise solution or wish to deploy in the cloud, Genus has a solution that can harness the full power of DAM to transform your business.
Ingest & Enrich
Manage all rich media assets including photos, graphics, illustrations, video, and audio files.
Automate & Streamline
Empower your creative teams and product managers with configurable workflows.
Review & Revise
Review, edit, and approve content with a complete audit trail.
Search & Discover
Configure flexible data model and taxonomies for advanced search capabilities.
Publish & Analyze
Easily publish your assets and view analytics on each of them.
Genus Digital Asset Management Expertise
Genus Technologies offers a unique blend of experience, expertise, and partnership, built over 20 years in the industry, to organizations facing complex digital asset management challenges.
Genus has delivered solutions across a variety of industry verticals including: Insurance, CPG, Media & Entertainment, Transportation & Logistics, and Higher Education. All our solutions have integrations with key business applications that put DAM at the center of critical business processes. Our team has extensive experience with video management and the unique delivery and storage challenges it presents. This includes the implementation of streaming solutions, in conjunction with the DAM, for delivering live and video on demand content reaching a global audience.
It all starts with a discovery that includes workshops with your key stakeholders to understand their current needs and expected areas of future growth. After that, a thorough solution design and implementation plan is constructed. We use an iterative implementation approach to ensure you see immediate value in the solution while we deliver the remaining functionality in subsequent iterations. This approach allows us to adjust the implementation plan as you are using the solution to incorporate user feedback.
Once the implementation is complete, you are assigned an Account Manager and the Genus Customer Success team is engaged to ensure ongoing operational excellence.
Benefits of a DAM Solution
Eliminate content silos.
Increase content collaboration with a centralized repository that delivers ROI and eliminates bottlenecks.
Improve operational efficiencies.
Utilize workflows to streamline all the processes from creation to campaign.
Manage rights management for compliance.
Avoid costly mistakes or legal issues by managing the rights for content with embedded metadata.
Connection to Other Systems
Integrate with business applications providing users access to digital assets in their business context from the tools they use every day.
Customer Success Stories
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DAM Streamlines the Proposal Process
This worldwide architectural and engineering firm was challenged with managing and utilizing their assets – photos, illustrations, and video to reinforce the company’s strengths in proposals. Disparate systems and multiple departments needed to collaborate on the content.
One centralized digital asset management system (DAM) managing all the assets was the solution. Genus assessed the corporate needs and implemented a DAM solution with integration to core business systems. The firm’s team is now able to efficiently deliver enhanced proposals utilizing the media assets that were once difficult to find and manage. -
Employee Satisfaction Boosted with Video
This leading insurer had a critical need to have direct communication with its geographically dispersed workforce including livestreaming video events, town halls, quarterly earnings meetings, and other briefings. In addition, they wanted to use video to streamline training and employee onboarding.
Genus implemented a DAM solution which included an internal streaming infrastructure as part of the existing enterprise content management architecture. As a result, the customer was able to deliver live and on demand video content to any group, large or small.
There were instantly positive results as employees benefited from the more frequent and personal executive communications and new efficiencies in the onboarding and training process. In addition, executives realized a significant time and cost savings previously spent travelling to all the offices.